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Social Networking and Web Conferencing and Their Effect on the Business World
George Mason University
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Background Information

As of today, ebizMBA ranks the most popular social networks as Facebook with 550,000,000 members, MySpace with 90,500,000 members, and Twitter with 89,800,000 members (eBizMBA, 2010 September). Advertisements and fan pages are now included in almost all social networking cites, as well as links that will take you to a company’s webpage. Now when one logs onto their social networking page, they are being exposed to various brands and products as well. Video technology has also become a vastly used tool in the business world. Not only is video conferencing presently used by many businesses, but it is also a growing practice. In 2009, the world’s market for telepresence and video conferencing equipment stood at approximately $2 billion (IDC, 2010), but by 2014 the market is expected to double to about $4 billion (Rao, 2010 September). This means that in five years, about twice as many businesses will use video conferencing equipment in their operations. That will allow the face to face long distance business environment that video conferencing provides to be even more widely used and accepted as it continues to grow in popularity.

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