Introduction to Marketing 301
Professor Jim Harvey, Associate Professor of Marketing School of Management George Mason University e-mail: jharvey@som.gmu.edu website: http://mason.gmu.edu/~jharvey
Interests & Recent Accomplishments:
Support of Public and Nonprofit Institutions Healthcare Marketing Customer Satisfaction Service Value Creation Electronic Commerce Distance Learning Technology Executive Development
Booze-Allen-Hamilton, Bureau of Land Management, Fairfax County Park Authority, Internal Revenue Service, Environmental Protection Agency, United Way of America, Federal Trade Commission, National Institutes of Health, Department of Health and Human Services, World Bank and others