Content Development Evaluation
Goals
Strategy
Objectives
Levels of Evaluation
Measurement Approaches
Formality and Informality of Methods and Rationale
Societal and Cultural Factors
Desired Results (Information Sought from Evaluation)
Goals
- T/TAC staff will feel confident about their ability to develop
quality online content in any of a variety of formats
- Content posted to T/TAC Online Training site will be developed based
on best practices for online learning
Strategy - Phase One
- Implement systematic review of existing workshop and seminar materials
to develop baseline characteristics as they relate to best practices
of online content delivery
- Create list of best practices for quality
online content delivery
- Identify areas where changes in existing materials
would improve content delivery effectiveness
- Make recommendations based
on these findings
- Create report summarizing recommendations
Strategy - Phase Two
- Incorporate findings into support materials for content developers
- Measure T/TAC staff level of confidence in their ability to create
quality online content using a survey
Objectives
- Identify what aspects of existing content will transfer seamlessly
to an online environment and what aspects will benefit from reengineering
- Provide
guidance on best practices for implementing identified changes
Levels of Evaluation
- The evaluation will focus on Kirkpatrick’s Level One
(Response) and Level Two (Learning) evaluation measurements
Measurement Approaches
- Existing (not yet online) workshop materials will be judged
against a checklist of characteristics of effective online content delivery
based on Clark & Mayer’s E-Learning and the Science of Instruction
and reliable sources
Formality and Informality of Methods and Rationale
- Phase 1 will be implemented as an expert review using a checklist
to evaluate current workshop materials for identified best practices
- Phase 2 will be implemented as a survey to measure content
developers’ reactions to the training materials and their opinions
of its value
Societal and Cultural Factors
- Performance Analysis interviews indicated that an understanding
of best practices for online content delivery is a primary concern
for T/TAC staff who will be charged with development of the content
- Staff and
existing materials availability has not yet been determined
Desired Results (Information Sought from Evaluation)
- By identifying characteristics of existing workshop materials
as related to best practices of online content delivery prior to development
of support materials, T/TAC staff will find the materials relevant and
useful
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