Jingyuan Yang

杨静远

Assistant Professor
Information Systems and Operations Management
Costello College of Business
George Mason University
Office: ENT 146
Address: 4400 University Dr, Fairfax, VA, 22030
Email: jyang53@gmu.edu
Costello College of Business - George Mason University logo

I am an Assistant Professor of Information Systems and Operations Management at the Costello College of Business, George Mason University. I’ve earned my doctoral degree in Information Technology from the Business School at Rutgers, the State University of New Jersey.

My general research interests are data mining, machine learning, and business analytics. I am passionate about developing methodology, models, and algorithms for discovering useful knowledge from data, which can support real-world decision making in Urban Computing, Marketing, and Talent Analytics. My research has been published in premier refereed journals such as INFORMS Journal on Computing (IJOC), IEEE Transactions on Knowledge and Data Engineering (TKDE), Neural Networks, and top conferences of knowledge discovery and data mining, including the IEEE International Conference on Data Mining (ICDM), the SIGKDD Conference on Knowledge Discovery and Data Mining (KDD), and the IEEE International Conference on Big Data (Big Data).

CV.pdf (updated Sep. 3, 2025)


Education

Rutgers, The State University of New Jersey

Doctor of Philosophy
Management (with concentration on Information Technology)
Advisor: Dr. Hui Xiong
Sep. 2012 - May 2018

Rutgers, The State University of New Jersey

Master of Science
Information Technology & Analytics
Sep. 2010 - May 2012

Nankai University

Bachelor of Arts
Information Resource Management
Sep. 2006 - May 2010

Experience

Assistant Professor

Information Systems and Operations Management,
Costello College of Business, George Mason University

Aug. 2018 - present

Instructor & Lecturer

Rutgers Business School, Rutgers University, Newark & New Brunswick, NJ

Sep. 2012 - Dec. 2017

Data Analytics and Machine Learning Intern

Nokia Bell Labs, Murray Hill, NJ

Urban Computing Project - Functional Zone Discovery

May. 2017 - Aug. 2017

Marketing Analytics Intern

Citrix Systems, Inc., Remote

B2B Marketing Analytics

Sep. 2012 - Dec. 2015

Research Intern

Baidu Inc., Beijing, China

Talent Mobility Analysis

May. 2015 - Aug. 2015

Research

Journal Publication

Iterative prediction-and-optimization for E-logistics distribution network design
Junming Liu, Weiwei Chen, Jingyuan Yang, Hui Xiong, Can Chen
INFORMS Journal on Computing (IJOC), 2021.

Cross-lingual knowledge transferring by structural correspondence and space transfer
Deqing Wang, Junjie Wu, Jingyuan Yang, Baoyu Jing, Wenjie Zhang, Xiaonan He, Hui Zhang
IEEE Transactions on Cybernetics (IEEE Trans. Cybern.), 2021.

Exploiting interpretable patterns for flow prediction in dockless bike sharing systems
Jingjing Gu, Qiang Zhou, Jingyuan Yang, Yanchi Liu, Fuzhen Zhuang, Yanchao Zhao, Hui Xiong
IEEE Transactions on Knowledge and Data Engineering (IEEE TKDE), 2020.

NeuO:Exploiting the sentimental bias between ratings and reviews with neural networks
Yuanbo Xu, Yongjian Yang, Jiayu Han, En Wang, Fuzhen Zhuang, Jingyuan Yang, Hui Xiong
Neural Networks, 2019.

Dynamic talent flow analysis with deep sequence prediction modeling
Huang Xu, Zhiwen Yu, Jingyuan Yang, Hui Xiong, Hengshu Zhu
IEEE Transactions on Knowledge and Data Engineering (IEEE TKDE), 2018.

A unified view of social and temporal modeling for B2B marketing campaign recommendation
Jingyuan Yang, Chuanren Liu, Mingfei Teng, Ji Chen, Hui Xiong
IEEE Transactions on Knowledge and Data Engineering (IEEE TKDE), 2017.

Conference Publication

Adaptively transfer category-classifier for handwritten chinese character recognition
Yongchun Zhu, Fuzhen Zhuang, Jingyuan Yang, Xi Yang, and Qing He
In Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD), 2019.

Caden: A context-aware deep embedding network for financial opinions mining
Liang Zhang, Keli Xiao, Hengshu Zhu, Chuanren Liu, Jingyuan Yang, and Bo Jin
In IEEE International Conference on Data Mining (ICDM), 2018.

Incomplete label uncertainty estimation for petition victory prediction with dynamic features
Junxiang Wang, Yuyang Gao, Andreas Züfle, Jingyuan Yang, and Liang Zhao
In IEEE International Conference on Data Mining (ICDM), 2018.

Buyer targeting optimization: A unified customer segmentation perspective
Jingyuan Yang, Chuanren Liu, Mingfei Teng, March Liao, and Hui Xiong
In IEEE International Conference on Big Data (Big Data), 2016.

Talent circle detection in job transition networks
Huang Xu, Zhiwen Yu, Jingyuan Yang, Hui Xiong, and Hengshu Zhu
In ACM SIGKDD International Conference on Knowledge Discovery and Data Mining (KDD), 2016.

Exploiting temporal and social factors for B2B marketing campaign recommendations
Jingyuan Yang, Chuanren Liu, Mingfei Teng, Hui Xiong, March Liao, and Vivian Zhu
In IEEE International Conference on Data Mining (ICDM), 2015.

Station site optimization in bike sharing systems
Junming Liu, Qiao Li, Meng Qu, Weiwei Chen, Jingyuan Yang, Hui Xiong, Hao Zhong, and Yanjie Fu
In IEEE International Conference on Data Mining (ICDM), 2015.

Book Chapter

Mobile GIS solutions for retail and advertising
Jingyuan Yang
In Encyclopedia of GIS, pp. 1244-1250, Springer, 2017.

Patent

Identifying functional zones within a geographic region
Jin Cao, Ran He, Yihao Zhang, Jingyuan Yang
U.S. Patent 11,232,115, issued January 25, 2022.

Under Review

When Airline Insurance Meets a Pandemic: Designing Machine Learning Resilience Under Volatile Drift and Data Deficiency
Jingjing Li, Yuan Qu, Jingyuan Yang* (*author names in alphabetical order)
Information Systems Research (ISR), R & R, Under Review. Abstract Available on SSRN

Societal Advancement through Equitable Decision Paths: A Performance-Adaptive Multi-Agent Reinforcement Learning Approach
Pengzhan Guo, Keli Xiao, Jingyuan Yang* (*author names in alphabetical order)
Management Information Systems Quarterly (MISQ), Under Review. Available on SSRN

Everyone Contributes! Incentivizing Strategic Cooperation in Multi-LLM Systems via Sequential Public Goods Games
Yunhao Liang, Yuan Qu#, Jingyuan Yang#, Shaochong Lin, Max Z.J. Shen (#corresponding author)
Under Review, Available on arXiv

Research in Progress

Acqui-hiring or Acqui-quitting: Post-M&A Turnover Prediction via a Dual-fit Model
Jingyuan Yang, Denghui Zhang, Hao Zhong
Targeting Journal of Management Information Systems (JMIS), Pending Submission, Available on SSRN

Graph-infused Multitask Learning for Inter-segment Lead Scoring
Jingyuan Yang, Jiyeon Hong, Chuanren Liu, Hui Xiong.
Targeting Marketing Science.

Who Thrives, Who Stays? Predicting Talent Potential from Level-Aware Career Moves
Dawei Xu, Jingyuan Yang, Hao Zhong, Xitong Li.
Targeting Information Systems Research (ISR).

Diminishing Social Capital Returns from Employee Ambassadorship: Evidence from WeChat
Chaitanya Kaligotla, Sarah Wittman, Jingyuan Yang, Yuan Qu, Wei Zeng
Targeting Organization Science. Available on SSRN

Hybrid LLM-Enhanced Reinforcement Learning for Sequential Decision Making
Pengzhan Guo, Keli Xiao, Jingyuan Yang.
Targeting Information Systems Research (ISR).

Developing Expert AI for Medical Education and Clinical Collaboration
Bryan Sullivan, Jingyuan Yang, Siddharth Bhattacharya
Targeting Information Systems Research (ISR).

One Size Does Not Fit All: Personal Match and Marketing Message Effectiveness on Social Networks
Jingyuan Yang, Yuan Qu, Wei Zeng
Targeting Decision Support Systems (DSS).


Teaching

Costello College of Business, George Mason University

Information Systems and Operations Management

MIS431 - Data Mining for Business Applications, Undergraduate Course, In-Person & Online, Spring 2022, Fall 2022, Spring 2023, Spring 2024, Fall 2024, Spring 2025, Fall 2025.
MIS430 - Data Warehousing, Undergraduate Course, 2018-2019 (In-Person) & 2020-2021 (Online)
MIS 892 – Emerging Technologies in IS Research (Deep Learning, LLMs, Reinforcement Learning Modules), PhD Course, Spring 2025.
MIS 721 - Seminar in Information Systems (Machine Learning and AI Module), PhD Course, Fall 2021, Fall 2023, Fall 2024.

Rutgers Business School, Rutgers University

Management Science and Information Systems

Data Mining (29:623:311), Undergraduate, Spring 2017
Management Information System (29:623:220), Undergraduate, Fall 2014 & Fall 2015
Data Mining for Business Intelligence (29:623:386), Undergraduate, Fall 2012 & Fall 2013


Professional Activities

  • Institutional Services
    Costello College of Business, George Mason University
  • Affiliate Faculty, The Center for Retail Transformation
  • Affiliate Faculty, The Institute of Digital Innovation (IDIA)
  • ISOM Research Seminar Series Co-Coordinator 2020-2024
  • Ph.D. Hiring Committee 2021-2023
  • MIS Representative in Business Analytics Concentration Committee 2020-2023
  • Ad-Hoc ISOM Tenure-Track Faculty Search Committee 2020
  • Faculty Marshal, GMU College of Business Commencements 2019, 2025
  • Presentations

    Who Thrives, Who Stays? Predicting Talent Potential from Level-Aware Career Move
    GMU Costello Summer Research Series, George Mason University, Fairfax, VA, 2025

    Talent Analytics for Acqui-hiring
    GMU Costello Summer Research Series, George Mason University, Fairfax, VA, 2024

    Long-Term Decision-Making for Social Benefit: A Multi-Agent Reinforcement Learning Approach
    The INFORMS Workshop on Data Science (WDS), Seattle, WA, October 2024

    Acqui-hiring or Acqui-quitting: Data Driven Post-M&A Turnover Prediction via a Dual-fit Model
    The Conference on Information Systems and Technology (CIST), Indianapolis, IN, October 2022
    AI Thrust Research Seminar, Hong Kong University of Science and Technology, Virtual, October 2022
    Research Seminar Presentation, University of Iowa, Iowa City, IA, USA, September 2022

    Building Resilience During Crises: A Big Data Empowered Reinforcement Learning Approach for Airline Insurance
    The INFORMS Workshop on Data Science (WDS), 2021.
    Research-in-Progress Presentation, George Mason University, Fairfax, VA, 2021

    One Size Does Not Fit All: Personal Match and Marketing Message Effectiveness on Social Networks
    Research Seminar Presentation, Stony Brook University, Stony Brook, NY, 2019

    Talent Analytics with Job Transition Networks: Talent Circle Detection and Talent Flow Prediction
    Invited Research Presentation, Leidos, Reston, VA, 2019

    B2B Marketing Campaign Recommendation: A Social and Temporal Perspective
    Invited Research Presentation, Indiana University, Bloomington, IN, 2017

    A Unified Clustering Approach for Identifying Functional Zones Using Points of Interest Data
    Summer Research Presentation, Nokia Bell Labs, Murray Hill, NJ, 2017

    Tutorial of Advanced Density-based Clustering
    Summer Research Presentation, Nokia Bell Labs, Murray Hill, NJ, 2017

    Buyer Targeting Optimization: A Unified Customer Segmentation Perspective
    IEEE International Conference on Big Data (Big Data), 2016

    Exploiting Temporal Behavior Patterns and Community Networks for B2B Marketing Campaign Recommendations
    IEEE International Conference on Data Mining (ICDM), 2015

  • Conference Organizing Services
  • The Ignite Talk Chair, the Workshop on Information Technologies and Systems (WITS), 2025.
  • Discussant, the Summer Workshop on AI for Business (SWAIB), 2024.
  • Cluster Co-Chair, “Human, Machines, Algorithms” Cluster, the INFORMS Annual Meeting (INFORMS), 2022.
  • Local Chair, the INFORMS Workshop on Data Science (WDS), 2022.
  • Session Chair, the INFORMS Workshop on Data Science (WDS), 2021.
  • Session Chair, the INFORMS Annual Meeting (INFORMS), 2019, 2020, 2021.
  • Local Chair, the INFORMS Workshop on Data Science (WDS), 2020.
  • Conference Program Committee Members and Reviewer Services
  • Program Committee, the INFORMS Workshop on Data Science (WDS), 2020 - 2025.
  • Program Committee, the Conference on Information Systems and Technology (CIST), 2022 - 2025.
  • Associate Editor, the International Conference on Information Systems (ICIS), 2020, 2024, 2025.
  • Program Committee, the Workshop on Information Technologies and Systems (WITS), 2023 - 2025.
  • Program Committee, the Summer Workshop on AI for Business (SWAIB), 2024, 2025.
  • Associate Editor, the Pacific Asia Conference on Information Systems (PACIS), 2021, 2022, 2025.
  • Program Committee, the International Joint Conference on Artificial Intelligence (IJCAI), 2024, 2025.
  • Senior Program Committee, the AAAI Conference on Artificial Intelligence (AAAI), 2023, 2024.
  • Program Committee, the ACM SIGKDD International Conference on Knowledge Discovery and Data Mining (SIGKDD), 2020 - 2023.
  • Reviewer, the Hawaii International Conference on System Sciences (HICSS), 2021, 2022, 2023.
  • Program Committee Co-Chair, the SIAM International Conference on Data Mining (SDM), 2022.
  • Program Committee, the Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD), 2018, 2019.
  • Program Committee, the International Conference on Knowledge Science, Engineering and Management (KSEM), 2017, 2018.
  • Journal Reviewer
  • Management Information Systems Quarterly (MIS Quarterly), 15 reports
  • Information Systems Research (ISR), 5 reports
  • Management Science (MS), 3 reports
  • INFORMS Journal on Computing (IJOC), 7 reports
  • Journal of Management Information Systems (JMIS), 2 reports
  • ACM Transactions on Management Information Systems (TMIS), 7 reports
  • Production and Operations Management (POM), 1 report
  • Decision Support Systems (DSS), 1 report
  • Frontiers in Big Data (Front. Big Data), 3 reports
  • IEEE Transactions on Knowledge and Data Engineering (TKDE), 2 reports
  • ACM Transactions on Intelligent Systems and Technology (TIST), 3 reports
  • Information Technology and Management (IT&M), 2 reports
  • Electronic Commerce Research and Applications (ECRA), 3 reports
  • ACM Transactions on Knowledge Discovery in Data (TKDD), 6 reports
  • IEEE Transactions on Big Data (TBD), 3 reports
  • Data & Knowledge Engineering (DATAK), 5 reports
  • International Journal of Automation and Computing (IJAC), 5 reports

Awards, Grants & Media Coverage

  • Awards & Grants
  • GMU Costello College of Business Competitive Summer Research Award 2024, 2025
  • Prabuddha De Best Paper Award, Workshop on Information Technologies and Systems (WITS) 2024
  • 4-VA grant, (Co-PI), Building Machine Learning Resilience During Disasters, $15,000 2024-2025
  • GMU School of Business Outstanding Research Publication Award 2019-2022
  • IEEE International Conference on Data Mining (ICDM) Travel Award 2015
  • SIAM International Conference on Data Mining (SDM) Travel Award 2014 & 2015
  • Dean's Fund for Summer Research, Rutgers Business School 2014
  • Tianjin Scholarship, Nankai University 2007-2008
  • The 1st Zhou Enlai Scholarship, Nankai University 2007
  • Outstanding Student Leader, Nankai University 2006-2009
  • Selected Media Coverage