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WEEK 1: AUGUST 26-SEPT. 1 TUESDAY, AUGUST 27: FIRST DAY OF FALL CLASSES CONTENT FOCUS: CIVILITY WRITING FOCUS: BLOGS This module explores the challenges of communicating civilly and professionally with other business students and the instructor. The goal is to achieve authentic expression while discussing sometimes difficult topics. The class will establish its own norms of acceptable online behavior for the rest of the semester. |
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The big picture:
The Silent Killer of Workplace Happiness, Productivity and Health is a lack of Basic Civility
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Establish your class presence by creating or updating your profile in on Blackboard. (Remember that the profile you create will appear in all of your Blackboard course folders.) Go to our course menu on the left side of the screen. Under the Academic Resources for Students heading, click Blackboard Help for Students, then "Creating a Blackboard Profile."
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“Online Civility and Its (Muppethugging) Discontents” by Sheril Kirshenbaum
“You’ve Got Trouble,” by Dave Barry
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Before beginning our Class Civility Blog, check the Scoring
Rubric to understand the criteria you will be graded on. It is
available under Instructions for Assignments in
the course menu. Click on Collaborating Courteously |
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Posting your blog entries:
If you have not used Blackboard’s blog function
previously, go to our
Blackboard Course menu on the left side of the screen. Under the Academic
Resources for Students heading, click Blackboard Help for Students,
the "Help with Common Blackboard Functions." At the very
end of the file, watch the video on "Creating a Blog Entry" (3:24)
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Participate in our Class Civility Blog, found under Communication in the course menu. Read the directions at the top to access the questions. Post your responses as COMMENTS in response to the TWO REQUIRED QUESTIONS (#1 AND #2). |
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The instructor’s point of view:
Sending Email to Faculty and Administrators
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Continuing with our blog, choose and respond to TWO of
the five remaining questions (#3-#7) Select the two that allow you to
contribute to the exchange of ideas in the most insightful and thoughtful
fashion. |
POST RESPONSES TO TWO MORE QUESTIONS by Sunday, Sept. 1, by
11:59 PM |
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Preventing Problems:
“Conflict in Cyberspace: How to Resolve Conflict Online,” by John Suler
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Complete the Essentials of Class Interaction SURVEY
to establish our class code of behavior It is
available under Instructions for Assignments in the course menu. Click on the
folder Collaborating Courteously. After everyone has expressed his/her
opinion, you will receive an email the next week containing the class
consensus on best practices online. |
POST RESPONSE TO SURVEY by Sunday, Sept. 1, by 11:59 PM |
WEEK 2: SEPT. 2-8 TUESDAY, SEPT. 3: LAST DAY TO ADD CLASSES CONTENT FOCI: PERSONAL AND SOCIAL MEDIA BRANDING, SWOT ANALYSIS WRITING FOCI: ESSAY, CRITICAL ANALYSIS, APA STYLE REFERENCES |
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Orientation O to the SWOT concept: O "SWOT Analysis for Personal Development Planning” (2:45)
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Assessing
Yourself: |
Respond honestly to the worksheet
questions. (Note: You have already completed #8. Do not submit; keep
for use in the Personal Branding Analysis paper.) |
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Please be on time on Tuesday, Sept. 10. Marlene, a tutor from the Writing Center, will be with us at 10:45 to share the Writing Center's services and show you how to register. |
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WEEK 4: SEPT. 16-22
CONTENT FOCI: CONVENTIONS OF ACADEMIC WRITING AS A GENRE, FEATURING APA FORMAT, ESPECIALLY FOR THE SCHOOL OF BUSINESS
WRITING FOCI: CONVENTIONS OF VOCABULARY AND PHRASING, TONE, COMPARISON AND CONTRAST This
module offers training in locating, readings and analyzing a recently
published scholarly article in the student'sacademic discipline. Results will be presented ias a critical analysis. Valid online sources for the memo will
appear in correct APA format used by the School of Business. |
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PLEASE BE ON TIME OR EVEN EARLY ON TUESDAY, SEPT. 17, AS WE WILL BE MEETING IN FENWICK LIBRARY, ROOM 4010, FOR A SESSION WITH RESEARCH LIBRARIAN KAYLA MORROW. She will be training you in how to use GMU's extensive database collection to locate scholarly research articles in the business fields. |
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Understanding academic writing in your career or major: o Scroll far down the
page to “Related WiseGEEK Articles” o Read “What is the Relationship
Between Language and Discourse?” o Read “What are the
Different Types of Academic Discourse?” o Read “What is Scientific Discourse?” if you are a science major |
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Understand discourse communities in action:
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Use these examples to influence your own style and approach. |
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Download and complete the worksheet on "What is Your Academic Discipline?" available in Blackboard under Instructions for Assignments, in the folder for Validating Information. Type answers directly into the worksheet underneath the appropriate question.
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SUBMIT "WHAT IS YOUR ACADEMIC DISCIPLINE" WORKSHEET to the instructions file for the worksheet. Submit by Sunday, Sept. 22, by 11:59 PM |
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WEEK 5: SEPT. 23-29
FRIDAY, SEPT. 27: LAST DAY TO DROP CLASSES
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Learn the classic definition of publishable science writing: Chapter 3 (What is a Scientific Paper?) in How to Write and Publish a Scientific Paper, 5th edition, by Robert Day |
Be sure to read this chapter carefully, as Dr. Day is credited with standardizing the writing conventions for scholarly research as we now know it. It will be the basis for your next paper, the Analysis of Academic Writing. |
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Recognize poorly written or conducted studies: 10 Tips for Writing a Truly Terrible Journal Article Many Scentific Studies Can't be Replicated. That's a Problem. |
Check your proposed article to make sure it avoids the (humorous, but real) errors listed. |
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Select a current research study on a topic relevant to your discourse community and published in a respected scholarly journal. |
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Comprehend research articles: Strategies for Reading Academic Articles How to Read and Understand a Scientific Paper: A Step-by-Step Guide for Non-Scientists |
Use these strategies to make sure you thoroughly understand the study you intend to write about so you can analyze it accurately and thoughtfully. |
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Looking for excellence in research and writing: Analyzing Resarch Articles: A Guide for Readers and Writers |
Check that the study includes these criteria to be sure that it meets the highest standards |
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Get ready to write: Quick review of critical thinking: Critical Thinking Definition, Skills, and Examples |
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WEEK 6: SEPT. 30-OCT. 6 |
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Use quoted material strategically: How to Use Quotations in Writing Essays--APA or MLA (2:53) How to Frame Quotations Quotations (a thorough guide) When to Summarize, Paraphrase and Quote |
One of the key identifiers of academic writing. It signals that the writer understands the material s/he read, can idenitfy key points and express them concisely, and can proficiently use the most difficult punctuation set in English |
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Create In-text citations for quotations and borrowed material: In-Text Citations: The Basics |
Along with the References page, this will prevent plagiarism |
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Write for the university discourse community: Using Academic Language |
Be sure you are writing for the university discourse community |
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Let the GMU Writing Center help fnalize your paper: Revising 23 Ways to Improve Your Draft How to Edit Your Own Essays: Strategies for ESL Students |
Make final edits (Small) and/or revisions (large) as needed to prepare an excellent intellectual analysis phrased in academic style. |
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UPLOAD THE SCHOLARLY ARTICLE TO BLACKBOARD by Sunday, Oct. 6, at 11:59M. |
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SUBMIT THE FILE CONTAINING ANALYSIS OF ACADEMIC WRITING to Blackboard by Sunday, Oct. 6, at 11:59 PM. If unsure how to submit, watch "How to Submit an
Assignment in Blackboard Learn" |
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WEEK 7: OCT. 7-13 CONTENT FOCI: ANALYSIS OF STYLE, AUDIENCE AND TYPICAL CONTENT IN A PROFESSIONAL TRADE PUBLICATION WRITING FOCI: CHANGING STYLE AND VOCABULARY FROM ACADEMIC TO POPULAR, PRODUCING A TEXT TYPICALLY APPEARING IN POPULAR OR TRADE PUBLICATIONS | ||
Go to the Instructions file on Code Switching in the folder for Code Switching in Blackboard under Instructions for Assignments, |
Get a thorough overview of the requirements and goals for the Code Switching assignment Look CAREFULLY at both the instructions file and the scoring rubric. |
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Decide whether to work with the scholarly article you previously analyzed, or whether to choose another. If changing, repeat the choice process from that assignment. Highlight the important content that will be iexplained in the popular article. |
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Appealing to your magazine readers: 6 Important Tips for Magazine Article Writing How to Write a Magazine Article |
Look over all three article types to select the one that you think will best convey the content of the scholarly article to the reading public |
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Appealing to news article readers: How to Write an Effective News Article How to write a science news story based on a research paper |
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Appealing to press release readers: How to Write the Best Press Releases With 21 Examples and 7 Templates |
By the end of this week, decide which of the three article types will best serve your subject matter, audience and publication. |
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WEEK 8: OCTOBER 14-20 MONDAY, OCTOBER 14: UNIVERSITY CLOSED FOR COLUMBUS DAY TUESDAY, OCT. 15: TUESDAY CLASSES DO NOT MEET; MONDAY CLASSES MEET INSTEAD CONTENT FOCI: ANALYSIS OF STYLE, AUDIENCE AND TYPICAL CONTENT IN A PROFESSIONAL TRADE PUBLICATION WRITING
FOCI: CHANGING STYLE AND VOCABULARY FROM ACADEMIC TO POPULAR, PRODUCING
A TEXT TYPICALLY APPEARING IN POPULAR OR TRADE PUBLICATIONS |
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Review publications by professional associations: Associations Unlimited in GMU library databases Top Professional Associations for Business Students The 10 Most Popular Newspapers in the World Top USA RSS feeds |
Choose a publication to write for: either a respected major outlet or a respected trade publication. Read its instructions to authors and several items in the style you have chosen. |
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Consult a sample paper: Translating a Scholarly Article for a Public Audience |
See whether you can do a better job |
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Understanding the needs of the audience:
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Think through the characteristics of the publications readers as demonstrated in other articles in that publication |
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Use professional vocabulary: |
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Reread Step 4 of the Instructions file to prepare you to write the Reflective Analysis that accompanies your article.Reread it again after you think you have completed the asignment to be sure that you have included all elements. |
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If unsure how to submit, watch "How to Submit an
Assignment in Blackboard Learn"
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The GMU Copyright Office Policy The
GMU Honor Code |
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Overview: How to Recognize Plagiarism Fitting Direct Quotes into Your Own Writing |
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How to protect your business from intellectual property theft |
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Checking your knowledge of plagiarism in an academic environment: Practice Test: How to Recognize Plagiarism |
To prepare for the Plagiarism Test, follow the directions in the Instructions file . Review the materials on Copyright, Intellectual Property and Fair Use and take the practice test. |
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WEEK 10: OCT. 28--NOV. 3 CONTENT FOCI: ETHICAL RESEARCH ON A PROFESSIONAL CORPORATION, PERSONAL AND PROFESSIONAL BRANDING PRACTICES WRITING FOCU: RESEARCH PAPER FORMAT, APA DOCUMENTATION, COMPARISON AND SYNTHESIS, FORMAL ACADEMIC DISCOURSE This module will combine your education with your professional goals by using academic research skills to help create a successful business career. You will be identifying your ideal employer, then devising specific strategies for professional branding that align corporate ethos with your personal values |
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ON TUESDAY, OCT. 29, THE CLASS WILL MEET IN FENWICK 1014A. PLEASE BE ON TIME--OR PREFERABLY A FEW MINUTES EARLY--WITH RESEARCH TOPIC IN MIND, AS A COURTESY TO OUR GUEST. Kayla Morrow, liaison librarian for English 302, returns to our class to cover Grey Literature, as well as researching government and industry sources of employment |
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education with your professional goals by using academic research skills to help create rategies for professional branding that align corporate ethos with your personal value WEEK 11: NOV. 4-1012: APR.8-14 |
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Reviewing your personal and career values: Your completed "10-Step Personal Branding Worksheet" 11 Jobs to Avoid if You Prefer to Work Alone Seven Personal Branding Solutions for Introverts |
Review your own longterm goals, ethical position and personal style Assemble the materials about yourself specified in Step 2 of the Instructions file. |
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· How to Make Your Brand Image More Credible, Believable & Profitable |
Plan actions you can take,
advertising campaigns you can begin, public service initiatives you can
begin, etc., to grow your company’s presence and effectiveness in an ethical
manner. Possible sources include: |
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Begin
organizing and drafting your paper. If needed,
review Kevin deLaplante's video on structure. |
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Remember: if you do not submit a complete paper
on time (including title page, abstract, body, references and
internal citations) YOU WILL NOT PASS THE COURSE
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CONTENT FOCI: EFFECTIVE LEADERSHIP, PERSONAL BRANDING, SWOT The semester culminates in this module, a synthesis activity which combines a major business behavioral model, personal essay material and formal business research data. It uses the organizational structure of a critical analysis to construct an effective visual presentation.
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Prepare for the Presentation:
Read
the instructions file and scoring rubric for the assignment on "Visual
Presentation on Leadership," located in Blackboard under Instructions
for Assignments, in the folder for Setting an Example |
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Is it possible to change your personal leadership style? Eight steps to Turn an Entrepreneur Introvert into a World-Class Business Leader |
Addressses the expectation that business majors--not just entrepreneurs--will be extroverts. Allows the reader to reflect on whether or not s/he wioshes to pursue large-scale leadership |
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Considering your options as a leader: In the Instructions for Assignments, go to the folder for Setting an Example. Open the file on "Resources for Three Leadership Styles" and follow the links to learn about each one. |
IMPORTANT: By the end of the week, review Three Major Models of Leadership: Situational, Inspirational and Transformational, to decide which style best suits you and your leadership goals. You may combine elements from different styles if you wish |
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Transitioning from employee to leadership and management roles: Promoted from Peer to Leader? 17 Ways to Make a Smooth Transition Hit the Ground Running: Transitioning to New Leadership Roles |
How to make the essential career shift that opens paths to advancement with minimum stress combined with maximum comfort and success |
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WEDNESDAY, NOV. 27-SUNDAY, DEC. 1: UNIVERSITY CLOSED FOR THANKSGIVING HOLIDAY
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Action patterns to avoid:
4 Behaviors You Never Want to See in a Leader (2:10)
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Advantages of introversion: |
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Refer to your target company's
materials or other job board (such as
Indeed.com or Monster) for the description of
desired position. If you cannot find a posting for
your target employer, supplement with similar positions in other companies
from job boards to get a detailed list of job responsibiities or consult the Occupational Outlook Handbook.
Prepare composite description of target
position |
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SATURDAY, DEC. 7: LAST DAY OF CLASSES |
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IMPORTANT: No later than Friday, Dec. 6 of this week, you will receive an email to the class informing you that your Class Participation grade has been posted to Blackboard. The Scoring Rubric and grade will be available in My Grades. |
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IMPORTANT:
Class grades will become final on Tuesday, Dec. 17, at noon. Any
presentation submitted after 9:00 AM that day will not earn credit. |
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WEEK 16: DEC. 9-15 MONDAY AND TUESDAY, DEC. 9-10: READING DAYS WEDNESDAY, DEC. 11: EXAMS BEGIN WEDNESDAY, DEC. 18: EXAMS END THURSDAY, DEC. 19: WINTER GRADUATION |
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Go to the Course Policies and Procedures
Go to Joyce
Johnston's Home Page