"I am too Kansas for my own good"-Rob Curley
Rob Curley according to his biography is one of the “most critically acclaimed and award-winning web developers in the world” jolted many online journalism students at George Mason University.
Curley was very excited and motivated to talk about his work in the past and now as the Vice president, product development at the Washington post Newsweek Interactive.
Curley started out his career in the state of Kansas. Curley said “I’m too Kansas for my own good.” Curley did a lot for Kansas University and their sports program.
For KU’s sports program he had
- player stats
- seating charts
- interactive biography’s
- Statistics of other players and how they compared.
“The site is built for me, it’s stats on steroids with player biographies.” “We would tell you the story that the university would never tell you.”
Curley illustrated more web technique that he had done from a little league site to podcasts and a retirement capital in Napols Florida.
New media strategies that he has inputted into all of his sites and future sites are:
- Own your local breaking news (post it early)
- Hyper-local content (go deeper then you could in print)
- Database-driven coverage
- Multimedia overkill
- Evergreen content (subjects out of newspapers that the internet should be the main source for)
- Embrace Platform-independent delivery (news anyway, anyhow you want it: Ipod, Text Msgs, Newspapers, etc.)
- Dialogue, not a Monologue (the idea that our ideas are smart should not be a novelty)
Many students such as “ “ were fascinated by All that Rob Curley had to say and were scared at the same time.