What does red symbolize?

"Red can symbolize many things; from blood, to love, to infatuation. Basically red symbolizes strong emotions, or things of strong emotions rather than intellectual ideas. For example, red can symbolize excitement, energy, speed, strength, danger, passion, and aggression.

According to Henry Dreyfus, it is popularly felt that red, the color of blood and fire, represents life and vitality. Red also signifies the color of the sun: a symbol of energy, radiating its vitalizing life-force into human beings. Red is also looked upon as a sensual color, and can be associated with man's most profound urges and impulses. Ironically, red cats symbolize bad luck."(1)

Color Psychology

"While perceptions of color are somewhat subjective, there are some color effects that have universal meaning. Colors in the red area of the color spectrum are known as warm colors and include red, orange, and yellow. These warm colors evoke emotions ranging from feelings of warmth and comfort to feelings of anger and hostility."

"Several ancient cultures, including the Egyptians and Chinese, practiced chromotherapy, or using colors to heal. Red was used to stimulate the body and mind and to increase circulation.""(2)

Feng Shui

"Every color affects ch'i energy differently, and because of this colors are believed to be related to yin/yang and the five elements. Color can be used to maintain, calm and enhance a specific ch'i energy. Red, for example, is the most yang color and is linked with fire energy and the ch'i energy of the west.

Colors also have symbolic meanings. Red is associated with romance, wealth, and happiness. Three good reasons why the Chinese choose red for doors and entrance arches."(3)

RED Websites


1. Three Musketeers

2. About

3. Beliefnet

4. Coca Cola

5. Time

6. Stamped Design

7. CNN

8. Cici's Pizza

Ivana Vukolić

George Mason University

Last Modified April 2, 2010