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George
Mason University :: SOM :: Marketing MARKETING MANAGEMENT :: MKTG 471 Fall 2002 |
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Tools for Assignments and Projects Information Sources There are many sources from which you can gather relevant information. These include: annual reports, consultant/industry analyst reports, databases, Department of Commerce publications, Temple and other university libraries, trade and academic journals, Moody's, Value Line, the business press (Wall Street Journal, Business Week, etc.), and so on. You may be surprised and overwhelmed by the volume of information that is available for many topics, though you may have to do some "detective work" to locate them. The most promising sources: Library Resources: Online Source: I will be looking for use of
such diverse and comprehensive sources of information while grading
the project. It is important not to rely on one information source
exclusively. The more sources you use, the richer the picture
that will result. Remember to always document every source you
consult, even if it is a conversation with a friend, businessperson,
or other expert informant. Writing Sources The following sources provide helpful tips for writing technical papers: Writing Center at University of Georgia Elements of Styles by William Strunk, Jr. Resources for Writers - The Purdue Official Website The Writer's Handbook (University of Wisconsin Writing Center) |
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